Announces regional cinema roll-out with three films in Bhojpuri, Marathi and Punjabi
BOMBAY TIMES (January 17, 2015)
Priyanka Chopra, who is currently basking in the global limelight, has always taken the road less travelled. In keeping with her indomitable spirit, her production house, Purple Pebble Pictures (PPP), has announced its foray into regional cinema, outlining details for three projects that will release this year.
The Bollywood star's aim is simple. Through her banner, she wants to create a platform for great stories to be told, irrespective of their genre and language. She is also keen to provide a platform to new talent in acting, direction, scriptwriting, etc.
Apart from regional films, PPP will focus on various forms of visual entertainment across platforms, including Hindi cinema, television content, new-age digital content and ad films.
Priyanka, who is the founder, talent samurai and chief troublemaker of Purple Pebble Pictures, says, “Today, entertainment has a wide canvas that is not restricted by language or medium. We aspire to erase boundaries and create an environment where content is the hero. We are a country with exceptional young talent and our endeavour is to provide a platform for talent across the entertainment business.''
THE FUTURE SLATE OF PPP INCLUDES:
BAM BAM BOL RAHA HAI KASHI (BHOJPURI):
Written and directed by Santosh Mishra, this love story features Bhojpuri star Nirahua and Amrapali Dubey. Shooting begins this month and the film will release in the summer of 2016.
VENTILATOR (MARATHI):
Written and helmed by Rajesh Mapuskar, the director of Ferrari Ki Sawaari, this 'dramedy' features a sterling ensemble cast from Marathi theatre and films. Shooting begins next month and the film will release during this year's Ganpati festival.
EK ONKAR (PUNJABI):
Written by Ambardeep Singh and directed by Karan Guliani, it is a coming-of-age story of a young NRI who returns to find his roots. The film will have a leading Punjabi actor. It will commence in March and release around Guru Nanak Jayanti this year.
Speaking about the regional projects Priyanka adds, “Regional cinema in India has such amazing depth and great cinematic talent. It's been a long cherished dream to be able to tell stories in various languages and reach the heart of our country.''
The Bollywood star's aim is simple. Through her banner, she wants to create a platform for great stories to be told, irrespective of their genre and language. She is also keen to provide a platform to new talent in acting, direction, scriptwriting, etc.
Apart from regional films, PPP will focus on various forms of visual entertainment across platforms, including Hindi cinema, television content, new-age digital content and ad films.
Priyanka, who is the founder, talent samurai and chief troublemaker of Purple Pebble Pictures, says, “Today, entertainment has a wide canvas that is not restricted by language or medium. We aspire to erase boundaries and create an environment where content is the hero. We are a country with exceptional young talent and our endeavour is to provide a platform for talent across the entertainment business.''
THE FUTURE SLATE OF PPP INCLUDES:
BAM BAM BOL RAHA HAI KASHI (BHOJPURI):
Written and directed by Santosh Mishra, this love story features Bhojpuri star Nirahua and Amrapali Dubey. Shooting begins this month and the film will release in the summer of 2016.
VENTILATOR (MARATHI):
Written and helmed by Rajesh Mapuskar, the director of Ferrari Ki Sawaari, this 'dramedy' features a sterling ensemble cast from Marathi theatre and films. Shooting begins next month and the film will release during this year's Ganpati festival.
EK ONKAR (PUNJABI):
Written by Ambardeep Singh and directed by Karan Guliani, it is a coming-of-age story of a young NRI who returns to find his roots. The film will have a leading Punjabi actor. It will commence in March and release around Guru Nanak Jayanti this year.
Speaking about the regional projects Priyanka adds, “Regional cinema in India has such amazing depth and great cinematic talent. It's been a long cherished dream to be able to tell stories in various languages and reach the heart of our country.''